The Brief:

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Georgia Lorena asked me to generate a new brand identity for her already established business. We focussed on creating marketing materials to make her stand out in a crowded market. These materials included a new logo, watermark, price list and merchandise.  

 

Georgia Lorena wanted a simplistic, professional and elegant. text only logo.  It was important to keep colours in line with her existing logo in order for the brand to be consistent and fit in with the target audience. 

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Software Used:

 

Adobe Illustrator

Adobe Photoshop 

Adobe InDesign

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